Donatella´s empire
In 2013, Donatella announce that Anthony Vaccarello would be the last designer to produce a collection of capsules for the label. The huge success of this campaign made Vaccarello the permanent director of Versus Versace. This firm has also been a vehicle for Versace's experimentation with the digital world, with the pioneering line in the concept of the shopping gateway in 2014: a concept that allows customers to "see now, buy now, dress now".
In the last six years the brand has overseen the remarkable change with the help of Gian Giacomo Ferraris, CEO of Versace. It went from the age of bankruptcy to overcoming annual revenues. In 2014 private equity firm Blackstone bought a 20 percent stake in the company, facilitating significant expansion that led the Versace brand to open more than 40 stores operated directly in the US. UU., Europe and Asia. The emerging market attract a wider audience.
In 2018, the renowned American brand Michael Kors bought, officially this September 25, the prestigious Italian brand Versace for a value of 2.12 billion dollars.